Communicating for a Change – Andy Stanley book review

Communicating for a

By the end of about the first two weeks of Jubilee (the college ministry I co-founded with Darren Wright), I realized I was in Way over my head.  Darren and I read Andy Stanley‘s Communicating for a Change together during our first year and it provided an incredible foundation and framework for thinking through how and why we give talks at Jubilee.  I’d highly recommend it for anyone in ministry who finds themselves in an occasional teaching/preaching setting.  One of the most straightforward and to the point books you can read.

Here are my Evernote notes from the book.  I hope these help, but more importantly that they inspire you to read the whole thing.  It’s a quick read, but a great one.

1. Determine Your Goal
– Teach people how to live a life that reflect the values, principles and truths of the bible.
-Preaching for change requires a different approach than simply teaching content.
2. Pick a Point
– Only ONE point.  Not three points, not four points with alliteration.  ONE point.  It’s all you can remember
– What do I want my audience to Know? and What do I want them to do about it?
-The discovery process for your point can be hard.  It takes time and preparation.  Dig until you find it.  Build everything around it. MAKE IT STICK.
– This is your burden. Make it your burden.
3. Create a Map
– ME, WE, GOD, YOU, WE
Me – orientation (intoduction about yourself/topic)
We – identification (broaden it out to all of us.  ‘Isn’t this just like us as people to do x’, ‘There are just some poeple I don’t get along with (ME), can anyone idenfity with me here (WE))
God – Illumination (this is what God has to say about it)
You – application (now what?…how does God’s illumination apply to me, my family, college students…)
WE – inspiration (VISION CASTING)
4. Internalize the Message
– OWN IT! You know it.  If you don’t know it inside and out and why it matters…no one else will…it will not matter to anyone else.
– Reduce your message down to 5 or 6 pieces.  Not points, or sections of information.
– If something doesn’t support, clarify the main point – cut it
– Stories will help you memorize since you already know the story and can tell it…
5. Engage your Audience.
6. Find your voice.
-what works? and What works for you?
-being yourself is not an excuse for poor communication habits
– be yourself.  But be the best communicator you can be
DON’T ALLOW THE PRESSURE TO GET THE SERMON FINISHED OVERRIDE YOUR PASSION TO BRING SOMETHING FRESH TO YOUR AUDIENCE.

 

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